What does the analyst team mean by qualitative and quantitative data points?

In addition to the 3rd party data points that are typical amongst data providers (basic company info, funding, industry, team size etc.) the KITE analyst team provides a layer of proprietary data points for you to use to analyze companies. These data points include company maturity, product maturity, market disruption, areas of strength and innovation, and target customer profiles.

You will also have your own set of data points that you might want to know, qualitative or quantitative. These include things like financials, number of customers, locations of operations, customer names, case studies, specific product capabilities and so on. Whatever your question is, we will create a proprietary data field in KITE, supply that data for the profiled companies, and provide our layer of analysis on that particular data point.